(1) some say that it’s important to blog often on a regular schedule, to make each post short and/or in point form or with some kind of layout that’s quickly scannable since people don’t really read blogs anyway.
(2) others talk of “slow blogging,” ignoring any kind of regular schedule and simply blogging when you have something to say, believing that a blog post doesn’t have to be a quick read, that it’s possible to have depth even on the internet. Software product designer and slow blogger Todd Sieling wrote his Slow Blog Manifesto in 2006, and others have followed suit.
I’m not quite ready to write my own Slow Blog Manifesto, but I’m leaning that way: (1) while I like the rhythm of blogging twice a week, sometimes it seems rather relentless and a self-imposed pressure that I don’t need along with everything else that’s happening in my life. (2) As I look at my own short blogging history and stats, I realize that the blog posts that took me the longest to write are also my most popular. Writing more of those would also mean blogging more slowly. (3) On the other side though, if I do blog more slowly, I think I’d want to retain a rhythm of once a week. Todd Sieling’s tagline “it happens when it happens” has meant that he hasn’t blogged at all for much of the time since 2006. But now that I’ve started a blog I’d like to be more consistent than that.
Your turn: are your favourite blogs ones that you read every day, or is that too much? Are you a fan of slow blogs, or is that too little?